WEB SITE POSITIONING
 Why It Is Important
If you are having trouble finding your web site, it’s almost certain
that potential customers are missing it, too. Web positioning is crucial
to the success of your e-commerce site. Most people don't look past the
first 30 search results. Many people don't even go past the first 10 positions.
Whether you choose natural listings, sponsored listings or pay per click
to get to the top, web positioning services, strategies and software can
benefit you. These tools will get your page to the top of the rankings
on the major search engines.
Search Engine Positioning
Nearly 70% of search engine visitors prefer to click on natural or organic
listings. Companies specializing in web site search engine positioning offer
extensive key phrase research, seo copywriting, and key phrase analysis.
They may also offer submissions to directories known to generate direct
click-through traffic. A reputable company will also provide monthly reports
monitoring your traffic and your rankings.Another effective web positioning
tool is link exchange web site positioning. Text Link Ads are one-way text
links where you can advertise on relevant websites with high page rank ratings
for a nominal monthly fee. Directory submissions are online directories
whose directory listings show up as permanent, one-way back links on the
major search engines. Article submission and press release syndication,
with the link embedded in the text, are a common way to get key words to
the top. All of these methods have proven to be extremely effective in boosting
natural rankings.
Strategies
The five P's of marketing, product, place, price, packaging and promotion,
also apply for effective online marketing. Your products and services
should offer benefits to your visitors. Products and services need to
be easily found, and reasonably priced when compared to competitors. Your
website needs to convey trust and rank high on search engines for online
visibility. High search engine placement and online visitor conversion
depends on effective website content positioning strategies It is hard
to increase website traffic without these strategies in place. Research
effective keywords and keyword phrases, relevant to your business and
industry. Copy write successful meta tags. Consider using a company that
specializes in web site positioning, or invest in web site positioning
software such as Dynamic Link Promoter. High caliber companies are global.
Customer Magnetism is a top company in the United States. Businesses in
the UK often turn to M.A.D. Productions, Ltd. |
